The Orlando Sentinel reports that starting Sept 7th, WKMG-Channel 6 will begin airing an hour-long weekday 4 p.m. newscast.
The newscast will feature anchors Matt Austin, Lisa Bell, Ginger Gadsden and chief meteorologist Tom Sorrells.
WKMG is following in the steps of the competition, WFTV & WESH, who also have newscasts at 4 p.m.
(edited from OrlandoSentinel.com) – WFTV-Channel 9 was the big winner in early morning, at noon and from 4 to 6:30 p.m. in the 25-to-54 age group, which is most important to news advertisers.
The race at 11 p.m. was tighter, but WFTV was the victor there, too, in the ratings period that ended Wednesday.
At 11 p.m. Monday through Sunday in August, WFTV averaged 20,389 viewers in the age group. Close behind were CBS affiliate WKMG-Channel 6 with 18,104 and NBC affiliate WESH-Channel 2 with 17,794. Read the rest of this entry →
(edited from OrlandoSentinel.com) – Martha Sugalski stirs strong feelings. Viewers either love her or want to avoid her, according Hal Boedeker They can do either when Sugalski, a former anchor at WESH-Channel 2, debuts opposite Bob Opsahl at 6 p.m. Monday on WFTV-Channel 9.
WFTV has to hope there are a lot of viewers like the Facebook reader who gushed about Sugalski: “She alone will be enough for our family to change the channel and move to WFTV-Channel 9. Read the rest of this entry →
GossipExtra.com reports that changes at happening at WPTV/WFLX.
In a memo to the staff of WPTV this morning, station officials announced that longtime morning anchors Roxanne Stein and John Favole (right), are being pulled off the show that’s been theirs for 20 years. They are being re-assigned to the morning newscast on their low rated sister station, WFLX. The duo will then re-join WPTV for a brand-new, one-hour broadcast set to start airing on at 11 a.m.
Station manager Lloyd Bucher commented that “John and Roxanne have done a tremendous job helping us to retain the #1 spot in the market and I am confident that this duo will build a strong 11 a.m. newscast too.” Read the rest of this entry →