Florida News Center

(from DCRTV.com) – DCRTV hears that a rumor making rounds is that former Channel 9/WUSA General Manager Ardy Diercks is on the short list for the GM spot at NBC’s Channel 4/WRC. She is currently the GM at NBC-owned WTVJ-TV in Miami, where she went after leaving Gannett, which owns WUSA. You may recall that WTVJ was to be part of a history making deal, selling the station to the Washington Post’s Post Newsweek broadcast arm and combining both stations staffs at Miami’s crosstown WPLG-TV, which is owned by PN. “A large number of people deserted WTVJ during this period, but the deal ultimately feel through due to the bad economy, leaving WTVJ in a shambles,” we’re told. “The station has not recovered and usually finishes at the bottom of the ratings heap. It would be a good time to get out of town for Ms. Diercks, and come take over a winning operation at WRC.” Michael Jacks, WRC’s former GM, recently moved to NBC’s WNBC-TV in NYC

(from OrlandoSentinel.com) - The July sweeps ratings period starts today. Maybe you’ve noticed the increased promotion for special reports.

The news for the June ratings period, which ended Wednesday, echoed the results in other recent months. ABC affiliate WFTV-Ch. 9 was tops in morning, at noon, in early evening and in late news. NBC affiliate WESH-Ch. 2 ran second in most news time slots.

WFTV highlighted its dominance in time slots. WESH said it was edging closer to WFTV and pulling away from WKMG-Ch. 6 and WOFL-Ch. 35. WESH also said its 4 p.m. had pulled ahead of “The Oprah Winfrey Show” in total viewers — Winfrey was in reruns.

These results are based on the 25-to-54 age group, which is most important to advertisers. Here’s how the stations placed in some important time slots….Cont….