Sources tell Florida News Center that Jacksonville duopoly WTEV/WAWS is in the process of replacing its entire lead anchor team.
Lead anchors Mark Spain (right#1), Paige Kelton (right #2), and Tera Barz (right #3) (who’s husband Mike Barz anchors on the morning show) are all reported to be on the chopping block. While the anchors are still with the station”s” currently, they have been told that their contracts will not be renewed when they are up…and the axe may not stop with the lead anchor team.
Despite increases in past ratings books, WTEV/WAWS has often lagged behind competitors WJXT and the duopoly of WTLV/WJXX. Insiders tell Florida News Center that the station plans to “start over from scratch,” “reshaping the look of Action News.”
This news has devastated station staff, who are now all afraid of being next on the chopping block. One staffer called the moves by the station “desperate” and mentioned that “everyone is on edge.” Station staff have been told to keep silent, “or else.”
When asked about the anchor shake-up, WTEV/WAWS News Director Bob Longo, told our friends over at FTVLive.com, “out of respect for our employees, we don’t publicly discuss personnel matters.”
Sources at other Cox Communications owned stations (the media company which purchased WTEV/WAWS in 2012) tell Florida News Center that the call has been sent out corporate-wide, to fill the to-be-emptied anchor chairs at the Jacksonville station. Does this mean that Cox might be poaching talent from its other owned stations?
Stay tuned to Florida News Center for further details.