(from TVNewsCheck.com) – Sinclair-owned CBS affiliate WPEC West Palm Beach, Fla. (DMA 38), and the Sun Sentinel have teamed up in an exclusive content partnership. The TV station and newspaper will share photos, videos and other forms of content, and staffers will make appearances across media platforms.
“This is an exciting opportunity to leverage the strengths of our talented teams across broadcast, digital and print, and elevate the news experience for our audiences,” said Sun Sentinel Editor Howard Saltz. “The partnership allows us to increase our organizational agility while delivering quality, relevant content to our audiences. It’s a win-win.”….Cont….