(edited from Jacksonville.com) – The people who have watched local TV news the longest never have seen anything like the upheaval currently unfolding in the Jacksonville market.
The underdog, WJAX/WFOX Action News, is barking for attention and getting it. The No. 2 station, WTLV/WJXX First Coast News, found that crime alone does not pay.
Only WJXT News4Jax, long the dominant ratings leader, is taking a business-as-usual approach. Read the rest of this entry →