Posts Tagged ‘WSCV’

Ambrosio Hernandez departs WSCV/joins WLTV…

(edited from MediaMoves.com) – Longtime WSCV Telemundo 51 anchor Ambrosio Hernández, who resigned from the Miami station on Friday, is now officially an employee of competitor WLTV Univision 23.

He will sit out a non-compete clause in his contract and will sign-on at WLTV in the fall.

Telemundo 51 was unable to reach an agreement to renew his contract, which expired March 1. Read the rest of this entry →

24

03 2015

Hispanic$ drive the Miami media market…

(from MediaLifeMagazine.com) - Miami ranks as the nation’s No. 3 Hispanic TV DMA, and advertisers’ desire to reach those Hispanics is driving a healthy media market.

Spanish-language media often outrates English-language competition.

For example, the local Telemundo-owned station’s 11 p.m. newscast won February sweeps among both viewers 18-49 and 25-54s, beating out the English-language stations, and it has been on top in both demos for an impressive 23 straight months. Read the rest of this entry →

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10

03 2015

WSCV rules in Miami…

(edited from MediaMoves.com) – Miami Telemundo affiliate WSCV-TV 51 is keeping its lead over Univision’s WLTV-TV 23.

February 2015 sweeps data shows WSCV outranked all other stations, with it’s 11 p.m. newscast being the most watched local newscast among Adults 18-49 and Adults 25054, regardless of language, for 23 consecutive months.

WSCV also outranked all other stations in the market among the same demographics at 5:30 p.m., 6 p.m., Primetime and 11 p.m. for February 2015….Cont….

WSCV-51, the Telemundo O&O in Miami is keeping its lead over Univision’s WLTV-23.

February 2015 sweeps data shows Telemundo 51 Miami outranked all other stations, with its newscast “Noticiero Telemundo 51” being the most watched local program at 11 pm among Adults 18-49 and Adults 25-54, regardless of language, for 23 consecutive months.

WSCV-51 also outranked all other stations in the market among Adults 18-34, Adults 18-49 and Adults 25-54 at 5:30, 6:00, Primetime and 11 pm for February 2015.

- See more at: http://www.mediamoves.com/2015/03/telemundo-miami-is-most-watched-local-station-in-february.html#sthash.IMAmc8md.dpuf

WSCV-51, the Telemundo O&O in Miami is keeping its lead over Univision’s WLTV-23.

February 2015 sweeps data shows Telemundo 51 Miami outranked all other stations, with its newscast “Noticiero Telemundo 51” being the most watched local program at 11 pm among Adults 18-49 and Adults 25-54, regardless of language, for 23 consecutive months.

WSCV-51 also outranked all other stations in the market among Adults 18-34, Adults 18-49 and Adults 25-54 at 5:30, 6:00, Primetime and 11 pm for February 2015.

- See more at: http://www.mediamoves.com/2015/03/telemundo-miami-is-most-watched-local-station-in-february.html#sthash.IMAmc8md.dpuf

WSCV-51, the Telemundo O&O in Miami is keeping its lead over Univision’s WLTV-23.

February 2015 sweeps data shows Telemundo 51 Miami outranked all other stations, with its newscast “Noticiero Telemundo 51” being the most watched local program at 11 pm among Adults 18-49 and Adults 25-54, regardless of language, for 23 consecutive months.

WSCV-51 also outranked all other stations in the market among Adults 18-34, Adults 18-49 and Adults 25-54 at 5:30, 6:00, Primetime and 11 pm for February 2015.

- See more at: http://www.mediamoves.com/2015/03/telemundo-miami-is-most-watched-local-station-in-february.html#sthash.IMAmc8md.dpuf

WSCV-51, the Telemundo O&O in Miami is keeping its lead over Univision’s WLTV-23.

February 2015 sweeps data shows Telemundo 51 Miami outranked all other stations, with its newscast “Noticiero Telemundo 51” being the most watched local program at 11 pm among Adults 18-49 and Adults 25-54, regardless of language, for 23 consecutive months.

WSCV-51 also outranked all other stations in the market among Adults 18-34, Adults 18-49 and Adults 25-54 at 5:30, 6:00, Primetime and 11 pm for February 2015.

- See more at: http://www.mediamoves.com/2015/03/telemundo-miami-is-most-watched-local-station-in-february.html#sthash.IMAmc8md.dpuf

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02

03 2015

New graphics at WSCV….

Miami Telemundo affiliate WSCV unveiled their new graphics package last week. The new look, now follows that of the Telemundo network and the rest of its O&O stations. Along with the new graphics, comes new music.

Check out the montage video below.

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03

02 2015

Ad spending is down in Miami/FTL…

(from MediaLifeMagazine.com) – Political spending is still expected to ramp up in Miami, but so far this year it has come in lower than originally expected, leading to an overall decrease in TV spending.

Spending in the Miami TV market is down 5 to 7 percent versus the same point last year because of lower-than-expected political spending and non-political advertisers holding back to avoid being caught up in political ad clutter.

“Political spending was expected to be huge but that has yet to materialize, although polls suggest the governor’s race is close,” says Linda Southern, director of local media buying at Lowe Campbell Ewald….Cont….

16

09 2014